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    The Sauce: articles that quench

    This Week in Advertising 5.1.15

    May 4, 2015

    A This Week in Advertising Article

    McDonald’s beacon strategy pushes in-store conversion rate to 20% 
    This was part of an effort to enhance personal relationships with customers and

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    This Week in Advertising 4.24.15

    April 27, 2015

    A This Week in Advertising Article

    Which food and beverage ‘power brands’ are really winners…

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