Tag Archives: trend predictions

Over the past two years, Pavone’s food and beverage presentations have been seen by hundreds of marketing professionals from dozens of leading food and beverage manufacturers and retailers as well as producer and trade organizations.

As we finish digging through the piles of published trend reports, we thought we’d share both the best and the worst of our findings.  Again, none of these trends are included in Pavone’s food trend presentation but they are interesting and sometimes even amusing.

Our last post featured the best trend predictions we’ve come across and below, you’ll find those we’ve deemed as the worst.  As always, we’d love to hear your opinion!

WORST

Goat. “That’s right, the petting zoo staple will likely be served at your favorite restaurant in 2011. Some trend-spotters have ‘go[ne] out on a limb to say that goat will be the meat of the year. The flavor is wonderful and people should give it a shot.’”  Although goat is relatively common in authentic, regional Mexican cuisine (which we love), we have a hunch that its petting zoo context and cute factor will stand in the way of its mass appeal.  Read more...